Scaling a Group Practice While Being a Mom with The Entrepreneurial Therapist [Ep 58]

Scaling a Group Practice While Being a Mom with The Entrepreneurial Therapist [Ep 58]

August 13, 20253 min read


What if scaling your group practice didn’t mean running yourself into the ground or hustling 24/7? Today, I’m sitting down with The Entrepreneurial Therapist herself, Danielle Swimm, for a game-changing convo that might just flip your entire mindset around growing beyond solo practice.

As a mom of a four-month-old who's in the thick of building a business and navigating motherhood, I couldn’t wait to pick Danielle’s brain about building multiple revenue streams without the hustle culture burnout. And let me tell you, she did not hold back. She dropped some serious truth bombs - including why she doesn't recommend Instagram for therapists and how SEO could be your secret weapon for filling caseloads.

We get real about the identity shift from therapist to CEO, the surprising difference between hiring associates versus licensed therapists, and why tracking your energy matters more than tracking your time. Plus, Danielle shares her Monday productivity hack that changed how she structures her entire week.

If you're tired of trading time for money, wondering how other therapists build successful group practices while still having a life, this episode is for you!

More about Danielle Swimm:

Danielle Swimm is a therapist in Annapolis, MD. She's a group practice owner and also runs The Entrepreneurial Therapist, a consulting company where she helps female therapists start and scale their private practices through courses, big ideas and group practice. She is passionate about helping female entrepreneurs push beyond their fears, and learn mindset, marketing and systems. She's a single mama of a 5 year old and in her free time hikes and reads.

Topics covered on How to Stand Out as a Coach:

  • When Danielle realized solo practice was no longer sustainable for her.

  • Should you hire an associate or licensed therapist for your first group practice hire?

  • Why Danielle believes SEO works better than Instagram for group therapy practices.

  • How you can protect your time and energy while scaling your group practice.

  • The fastest way to fill your new hire's caseload.

  • The difference between doing busywork and revenue-driving tasks in your group practice.

Resources from this episode:

Connect with Danielle Swimm:

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💕 What was your biggest takeaway from this episode? Drop me a DM on Instagram - I’d love to hear from you!

Quote:

"We often don't realize how incredibly powerful we are just as humans and entrepreneurs like we have so much power and intelligence that we do not harness because we pile on all these nonsense tasks like admin work." - Danielle Swimm

Carly is an ambitious innovator who has always taken pride in re-working the systems. As a therapist her motto was always “get off the couch” meaning it doesn’t take years on end to heal with the proper treatment. She refined the 3 most important steps when it comes to transformation and has taught many other therapists her proprietary 3 step success coaching method to help clients receive remarkable results in very few sessions.

Carly Hill

Carly is an ambitious innovator who has always taken pride in re-working the systems. As a therapist her motto was always “get off the couch” meaning it doesn’t take years on end to heal with the proper treatment. She refined the 3 most important steps when it comes to transformation and has taught many other therapists her proprietary 3 step success coaching method to help clients receive remarkable results in very few sessions.

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