How to Scale to a Group Practice: From 1 to 55 Therapists in 3 Years with Nicole McCance [Ep 56]

How to Scale to a Group Practice: From 1 to 55 Therapists in 3 Years with Nicole McCance [Ep 56]

July 30, 20253 min read


What if I told you that learning how to scale to a group practice could mean never missing bedtime with your kids again? In today's episode, I'm sitting down with Nicole McCance, a retired psychologist who built her practice to 55 therapists in just three years (all while raising twins). The wildest part? She sold it to someone else and now teaches other therapists her exact method!

Nicole breaks down her proprietary 5-step system. We'll dig into the real fears around hiring your first clinician, how to get them fully booked using specific marketing strategies, and consult scripts that convert prospects into paying clients.

If you've been hitting an income ceiling in solo practice or you're exhausted from working evenings and weekends, this conversation will show you exactly what's possible. Nicole will share how her students are hitting six-figure months and why she believes every practice should be built as if you're going to sell it, even if you never plan to. Ready to learn how to scale to a group practice that runs without you? Tune in now!

More about Nicole McCance:

Nicole McCance is a Psychologist (retired) turned Business Coach for therapists scaling to a group practice. She expanded her private practice to 55 therapists and multiple 7 figures in 3 years (with toddler twins at home). Nicole sold her clinic in the 4th year and then retired as a Psychologist in her 5th year. She now teaches therapists how to help more people, make more money and have more freedom following her proven method: The McCance Method

Topics covered on How to Stand Out as a Coach:

  • Why Nicole finally decided to start a group practice after two years of hesitation.

  • How to scale to a group practice in 5 simple steps.

  • Why you should systematize your operations before making your first hire.

  • How to overcome the fear of entrusting your reputation to someone you just met.

  • How you can fill your therapists' caseloads quickly.

  • Why your first hire should be a "mini you".

  • Nicole's advice for therapists who want to scale to a group practice.

Resources from this episode:

This episode is sponsored by Berries — an AI-powered scribe tool designed for mental health pros. It’s HIPAA-compliant, private, and makes writing notes so much easier. Just record your sessions (with consent!),and Berries creates accurate, compliant notes for you—so you can stay present with clients and reclaim your time.

🎉 Try it at heyberries.com with code CARLY50 for $50 off your first month.

Connect with Nicole McCance:

Website: https://mccancemethod.com

Instagram: @nicole.mccancemethod

Podcast: The Business Savvy Therapist

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Quote:

"I was able to grow my practice to 55 therapists, but the thing I'm most proud of is that it ran without me." - Nicole McCance

Carly is an ambitious innovator who has always taken pride in re-working the systems. As a therapist her motto was always “get off the couch” meaning it doesn’t take years on end to heal with the proper treatment. She refined the 3 most important steps when it comes to transformation and has taught many other therapists her proprietary 3 step success coaching method to help clients receive remarkable results in very few sessions.

Carly Hill

Carly is an ambitious innovator who has always taken pride in re-working the systems. As a therapist her motto was always “get off the couch” meaning it doesn’t take years on end to heal with the proper treatment. She refined the 3 most important steps when it comes to transformation and has taught many other therapists her proprietary 3 step success coaching method to help clients receive remarkable results in very few sessions.

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