How to Create Your Very First High-Ticket Offer [Ep 74]

Are you a licensed clinician stuck between therapy and coaching, unsure how to market yourself without confusing your audience or compromising your license? If you've been thinking about creating a high-ticket offer but don't know where to start, I recorded this episode just for you!

In today's episode, I talk about exactly how to position yourself as both a therapist AND a coach strategically, ethically, and profitably. You'll learn the three non-negotiables your coaching program must pass, the six steps to designing an offer that actually sells, and why your clinical credentials are your biggest asset (when positioned correctly). I'm also sharing why most therapists don't have a marketing problem but a messaging problem.

Plus, I'm calling out the mistakes that keep coaches from selling consistently, even when their high-ticket offer is solid. If you're ready to build a scalable coaching business with a high-ticket offer, this episode gives you the exact framework. Let's build something powerful together!

Topics covered on High Ticket Offer:

• The real difference between positioning yourself as a therapist versus a coach, and how do you communicate this without confusing potential clients.

• What makes a "high ticket offer," and how do you know if yours passes the three non-negotiable tests?

• Why so many therapists are stuck in the "gray area," and what's the exact framework for niching down without sounding like you're diagnosing people.

• How to reverse engineer objections into deliverables that make your high ticket offer feel like a complete no-brainer.

• The fastest way to get your first beta clients without building out your entire program first or having thousands of followers?

• How to overcome the four most common sales objections before they even come up on your consultation calls.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income

• The Coach Intensive

• Enter The Podcast Giveaway for the chance to win one of Carly’s digital products: https://thethrivingtherapreneurpodcast.com/reviews

• Carly AI

Related Episodes:

• How Therapists Can Legally & Ethically Add Coaching Services with Christy Westerfeld [Ep 4]

• The Key Differences Between Therapy and Coaching [Ep 9]

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Quote:

“People hire coaches too for three reasons. They can't solve the problem alone. They wanna solve it faster or they want a proven system.” - Carly Hill