Why Market Research is the Secret to Building a Successful Coaching Business [Ep34]
Want to stand out in the crowded coaching market and become the Beyoncé of your space? It all starts with taking market research seriously - and yes, I’m talking about market research!
Market research is one of the most powerful (yet often neglected) tools for building a thriving coaching business. In today’s episode, I’m breaking down why it’s essential and how it can help you land your first paying clients. I’ll walk you through how to conduct effective market research, identify a gap in your industry, and position yourself as a true thought leader.
Whether you're a therapist looking to pivot into coaching or an established coach ready to fine-tune your approach, this episode will guide you to connect with your ideal clients and craft an offer they can’t resist. Tune in to learn how market research can be your secret weapon in growing a successful coaching business.
PS: Did you know we give away one of our amazing digital products every single month? All you need to do is leave a review for the show and submit proof here -> https://thethrivingtherapreneurpodcast.com/reviews
Topics covered in this episode:
How market research can help you stand out in a crowded coaching market.
The benefits of doing competitor research for your coaching business.
How conversations with your ideal clients can lead to conversions.
The passive and active methods of conducting market research.
How can market research validate your niche and offer?
Resources from this episode:
Therapreneur: A Therapist's Guide to 3x Your Therapy Income
Quote:
“ What makes you different is how you are going to become a thought leader in your space.” - Carly Hill
💕 What was your biggest takeaway from this episode? Drop me a DM on Instagram - I’d love to hear from you!
💕 Interested in working with Carly Hill? Head over to the website.
